If you are considering creating a website, we recommend using a CMS to facilitate website management and updating. In this article, we would like to introduce the advantages of using a CMS when creating a website.
CMS stands for Content Management System, which means a system that makes it easy to manage and edit the content on a website, including news, images, videos, information, and files. CMS allows website managers to update their websites themselves without the need for a programmer.
A CMS can save significant operational costs and time. Currently, CMSs are widely used by large companies, organizations, and individuals to save significant amounts of money on corporate website operations.
Corporate website is a website that aggregates a variety of information about a company, with the main purpose of conveying an overview of the company and its business activities. Since a corporate website is the first impression of a company’s image, it is important to give consideration to the impression of the site in terms of content, design, and attention to operability.
Potential customers almost always visit either the corporate site or the product site at least once when considering the purchase of a product or service. The role of the corporate site is to provide potential customers with valid information to help them make a purchase decision and ultimately lead them to ask questions or request a quote for the product or service. Companies need to make their Websites attractive to potential customers so that they can purchase their products and services.
It is important that your corporate website be content-rich and regularly updated; regular updates to your website will contribute to SEO, increase traffic, and allow more potential customers to learn about your business.
Suggested content for a corporate website includes:
The homepage, company profile page, product/service introduction page, jobs page, news page, contact page, blog page, and FAQ page are common corporate website content. Other popular pages include the results page, customer testimonials page, document download page, events page, and staff introduction page.
Would you want to work with a company whose website has not been updated for months? Would you want to work for them? The frequency of website updates is an indicator of a company’s vitality; a website is the face of a company, and the frequency of updates is also important.
By updating your website more frequently, you will create a positive impression that your company is up-to-date and active, giving potential customers as well as job seekers who are interested in your business a sense of security.
Not only will the number of repeat visitors increase as they search for the latest information, but repeat visitors will also become customers.
However, with a regular website, updated information often needs to be updated by the web developer, which is very time-consuming and expensive. A CMS is the best solution to this problem.
The most important feature of a CMS is that articles can be easily edited, published, and updated without the need for specialized knowledge of programming languages. For a corporate website, pages that are more effective to create with a CMS to facilitate regular updates include news pages, employment information pages, and product/service introduction pages (when products or services change).
In addition, specific benefits of CMS include the following.
If you ask a production company to update your website, there is no guarantee that they will do so immediately. In addition, if you want to update your website regularly, updating information may not be smooth. With a CMS, you can keep your in-house information up-to-date without outsourcing.
With a CMS, you can update the work yourself without outsourcing. This is cost-effective and can greatly reduce the cost of operating a website.
The CMS has many features, such as granting editing privileges to each user, and allowing multiple departments or multiple people to set up updates and approval flows, etc. There is no need to leave it to a single employee who is familiar with web technologies, and it can be managed by multiple people, including those with limited web knowledge! The CMS is a powerful tool that can be used to manage a website. Using a CMS will make the operation of your company’s website smoother.
You do not need any special equipment to manage your website, and you can update your CMS as long as you have a browser, such as a home computer, company computer, smartphone, or tablet.
Most CMSs have built-in SEO features. Search engines appreciate HTML that is formatted according to web standards, and a CMS makes it easy for you to effectively implement SEO by simply inserting text and outputting it in the correct format.
If you want to increase the content of your corporate website, we strongly recommend using a CMS for your website. A CMS has the advantage that it can be easily updated without knowledge of web programming and can significantly reduce the cost and time required to update a website.
We have a great deal of experience in creating corporate websites using CMS. Please feel free to contact us for a proposal for a website with the optimal CMS structure and customer attraction plan for your business.
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We are ALIVE based in Vietnam
In 2023, Vietnam's export industry was sluggish due to slowing demand from Europe, the U.S., and China, and there was a wave of restructuring among both local and foreign companies in the manufacturing and real estate sectors. On the other hand, it is a fact that we began to see articles and columns in the media reporting that the economy is gradually showing signs of recovery in 2024. In fact, Alive Vietnam has been receiving an increasing number of inquiries from companies wishing to market their products and services to the Vietnamese market.
Vietnam is expected to continue experiencing long-term economic growth. In recent years, the rising labor costs in Vietnam, coupled with the impact of the weak yen, have made "securing good talent at reasonable costs" one of the key challenges. Therefore, we have compiled various currently available data to provide an overview of "Vietnam's salary trends and what Japanese companies should do now to attract top talent."
Many companies want to promote their products and services to the Vietnamese market, but are faced with the following problems: "It is difficult to spend a large initial cost," "We do not know the best promotion method to approach the Vietnamese market," and "In 2023, the Vietnamese market was in recession, so the conventional sales promotion methods are no longer yielding results". In order to solve these problems, ALIVE Vietnam is now actively working on a marketing strategy that combines "LP (Landing Page) x Digital Advertisement". Why is this effective for promotion in the Vietnamese market? We will explain the reasons in detail with examples of actual measures taken.
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