UI design: Create a Pizza
A typical food ordering app for restaurants usually features the pizza of the fixed formulation. Pizza 4Ps pushes the limits: it suggests users not only customize the existing pizzas by adding or removing ingredients but also create their own pizza by choosing the half & half pizza in stock. Adding one more favor, users can see how the price is changing relatively.
Choose the half and half pizza
The menu shows actual positions and special foods that the restaurant or service has at the moment. Users may see item photos and basic price. Color accents highlight the half and half button and calls-to-action for quick scanning. What’s more, the system of categories at the top of the screen enables a user to see the more menu and find a needed position faster.
Having chosen a specific button – called half and half – and moving to the choosing the left half screen, users see the list of product photo with the right half, core information about pricing and the CTA button enabling them to add the position to the cart. Then users are driven to the right half and picked the other.
Also, the screen looks clean – it isn’t overloaded with details about ingredients which isn’t interesting for users who buy this position regularly or don’t care about the details and want to make an order asap.